Data through 2026-10-20
The headline numbers and the leading card from every section of your dashboard, on one screen.
Appointment requests
What it showsHow many Appointment requests came in during the selected date range. This is your headline result — the action on the site you've told us matters most.How to use itWatch the trend more than the raw count. Steady growth means the site is turning visitors into business; a drop is the first thing to dig into in the sections below.The % change compares this date range with the period of the same length immediately before it.47
▲ 11.9% vs previous
Sessions
What it showsA session is one visit to your site. If the same person comes back later, that's another session. A visit ends after 30 minutes of inactivity.How to use itThe best single read on overall traffic volume. Growth here means more people are arriving — the Traffic section shows which channels are driving it.The % change compares this date range with the period of the same length immediately before it.2.8k
▲ 13.1% vs previous
Users
What it showsHow many distinct people (technically, distinct browsers or devices) visited your site during the selected date range.How to use itCompare it with Sessions: sessions ÷ users tells you how often people return. Sessions rising faster than Users means your audience is coming back more.The % change compares this date range with the period of the same length immediately before it.2.3k
▲ 12.3% vs previous
Search clicks
What it showsHow many times someone clicked through to your site from a Google search result during the selected date range.How to use itYour organic search traffic in one number. Rising clicks mean better rankings or more people searching for what you offer — the Search section shows the queries and pages behind it.The % change compares this date range with the period of the same length immediately before it.1.5k
▲ 13.5% vs previous
Google Analytics
Google Search Console
Google Analytics · visits referred by AI assistants
Assistants are recognised by the address they send visitors from — ChatGPT, Gemini, Perplexity, Claude, Copilot, Meta AI, DeepSeek, Grok, Mistral, You.com and Poe. Someone who reads an answer and then types your name into Google counts as branded search, not AI, so this understates AI's real influence.
Advertising across every connected platform
Conversions & form submissions
How visitors use your pages
“Platform conv.” is what the ad platforms report on their own attribution — it will not match the conversions in your Leads section, which count your goals as you defined them.
2.5 s
74% of visits had a good experience
1.6 s
97% of visits had a good experience
199 ms
75% of visits had a good experience
115 ms
97% of visits had a good experience
0.09
79% of visits had a good experience
0.04
97% of visits had a good experience